While contracting with Saltmine, I helped TCS Expeditions (a private jet travel company) redesign their Web site. TCS Expeditions’ original Web site was difficult to navigate, information was hard to find, and the adventure and excitement was missing from the content.
To improve the "findability" of the trips, I designed a new method of browsing the site where trip listings could be sorted by destination, name, or time of departure. I also worked closely with the designers to integrate meaningful content that described the experience of taking the trip. A day-by-day itinerary, photo albums and richly illustrated maps introduced each trip while highlighting the culture and adventure each has to offer.
Information Architecture, Interaction Design
I believe in providing as much detail as possible in my wireframes. These come early in the design process and help designers and developers prepare for their phases of the project.