Project Overview

In early 2007 I helped Sound Flight by designing and developing a new Web site for the company. Our goal was to increase the site’s visibility, reach a broader audience, and increase the number of flight inquiries coming through the Web site.

I addressed these challenges by completely redesigning the Web site and observing Web standards best practices. I included important key words on the homepage and throughout the site to improve search engine visibility. I also introduced a new Reservation Request Form which drastically increased the number of flight inquires coming from the Web site.

Services

Information Architecture, Interaction Design, Visual Design, Coding

Visit the Site

www.soundflight.net

Selling the Experience

To attract a broad audience, a homepage animation presents a variety of “personas” each enjoying different aspects of the destinations Sound Flight travels to.