Project Overview

Tamara Adlin, a User Experience Consultant, Speaker and Author, was in dire need of a new Web site. Her existing site did not express the creativity and character that she brought to her work. Further, the services she provides are difficult to grasp if they are not presented in a clear and simple manner.

I helped Tamara by designing and developing a new Web site that demonstrates the energy and fun she brings to her client work. The visual metaphor of road signs underscores the obvious benefit Tamara’s guidance can bring to an organization. I also designed and developed a blog as part of this Web site to provide another opportunity for Tamara to reach a new audience.

Services

Information Architecture, Interaction Design, Visual Design, Coding

Visit the Site

www.adlininc.com

Corporate Underpants

Tamara’s blog entitled “Corporate Underpants” is all about cutting to the chase in big organizations and understanding what’s underneath the facade. The visual theme of her blog reinforces the humor and character she brings to her writing.

Icons

The icon system designed for the site carries the visual style through to every detail of the design.